CONSUMERS & CUSTOMER CENTRICITY IN SCM (CUST):

Supply chains play unequivocal role in shaping the customer experience. A future supply chain will address the following challenges: Customization and speed-to-market, Micro-segments, Accelerated innovation, Trust and authenticity, Channel consistency

CUST-1 - Customer Centric Supply Chains Customer Centric Supply Chains: In an engaging roundtable discussion, the focus is on customer-centric supply chain strategies, featuring insights from the Supply Chain Manager of a leading Personal Care company. The conversation explored how prioritizing customer needs can enhance supply chain efficiency, drive innovation, and improve overall customer satisfaction in the beauty industry